Understanding the importance of the sales funnel can provide several benefits for your company, allowing you to make the best strategic decisions. So, let’s talk more about what the sales funnel is.  In general, we can say that the sales funnel is a fundamental tool for any company that wants to increase its sales and

One of the most important parts of the sales process is the funnel through which future leads pass. The importance and how to expand the sales funnel has been discussed as companies realize that it is increasingly difficult to obtain new customers.    In short, the sales funnel is a model that describes the steps a

Optimizing the sales funnel is a continuous process of improving the sales stages, with the aim of increasing the conversion rate and the company’s success. Each stage of the sales funnel is essential in leading the customer to purchase, and optimizing these stages can have a major impact on the company’s performance.  Monitoring and data

Despite being an important stage for the sales funnel and customer loyalty, many companies still ignore post-sales, believing that their obligations to the customer end after closing the deal.    A study carried out by the Customer Satisfaction website revealed that 85% of Brazilian companies have never carried out after-sales; Furthermore, 70% do not have customer

The size of the sales funnel is determined by the number of leads a company can attract. Therefore, it is possible to increase the size of the sales funnel by investing in marketing and sales strategies that aim to attract more leads and increase brand visibility.  At each stage of the funnel, the arguments change.