How to create a persona in 3 steps
Many companies invest in paid or organic traffic and other marketing strategies in order to increase the number of conversions within their sales funnels. However, there is a step before approaching leads that is very necessary to know how to use the right language and with the right people: knowing how to create personas. According
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on 13 January 2023, in Uncategorized
Sales performance: how it works and what is its importance
To optimize results in marketing and sales operations, with improved customer prospecting, higher lead conversion rates, greater deal closures, expansion of the customer portfolio and increased profitability, nothing better than having management focused on sales performance. But you must certainly be wondering what this sales performance management is all about. First of all, it is
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on 20 January 2023, in Uncategorized
Sales strategy tips: learn about high-performance persuasion techniques
In B2B sales, it is common to find difficulties in commercial processes, since they are very long cycles from prospecting and qualification to closing, involving many decision makers and more complex sales. Therefore, a common demand in the sector is for methodologies, actions and new practices that help to overcome such challenges. So, in today’s
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on 27 January 2023, in Uncategorized
How to increase the visibility of a company with organic positioning
Having a good organic positioning is the dream of every company. This means that your content is relevant and your brand is recognized in the market and is always visible to potential customers on Google. Not to mention that, thus, there is no need for extra expenses with paid traffic and your business conversions will
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on 03 February 2023, in Uncategorized
How to make a sales process to sell more?
The sales process is intertwined with the success of the business. Within it we find the flow that sells, which is responsible for generating interest in the consumer, attracting him and showing that it is the ideal solution for his need. According to Hubspot research, 70% of companies have as a top priority to generate
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on 10 February 2023, in Uncategorized
5 reasons to invest in a digital marketing consultancy
The importance of being present in the virtual world today is indisputable. In order for your business to continue to grow and be successful, it is essential that you invest in strategies for blogs, social networks and other various online solutions, which must be designed by specialized professionals who provide digital marketing consultancy. Firstly, the
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on 17 February 2023, in Uncategorized
Sales performance: what it is, challenges and how to achieve it
Improving sales performance in the commercial sector of companies is increasingly urgent, as consumer behavior has changed, customer prospecting processes have had to be reinvented, digital marketing has become part of sales strategies and the use of technologies has become a central element in optimizing operations. All these transformations in the commercial scenario motivate the
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on 24 February 2023, in Uncategorized
Asb Marketing is elected one of the best companies to work on the Great Place to Work seal
ASB Marketing was elected as one of the best places in the world to work with, winning the Great Place to Work or GPTW seal. This seal is given by the consulting firm Great Place to Work and ensures that companies that receive this certification are really great places to work with. Currently, only
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on 03 March 2023, in Uncategorized