Surely you have heard about digital marketing in recent years. For some people, Digital Marketing can be a seven-headed bug, especially if you’re just entering this world. But don’t worry, it’s not as hard to understand as it looks!  Digital Marketing is the dissemination and promotion of products or services through digital platforms. Currently, Digital

Having a good plan of action for attracting customers is essential for the development of your company, after all, it is with it that you can find the right ways to find new customers and grow your company.  Customer acquisition is a stage in the commercial sector in which sellers need to identify potential customers

Optimizing your blog’s content is the best way to ensure that your site reaches or remains in the top positions on Google. Content marketing is an attraction marketing strategy that aims to offer relevant content to your client, solving the main doubts and pains about related subjects.  That way, when these users search for these

Selling is the objective of all companies, whether an e-commerce company that wants to sell its products or a company that seeks customers to provide its services, in the end, the objective is the same: to close a deal and sell. For this to happen, it is necessary to find and prospect new customers who

For many years, the only way to communicate over the internet was through e-mails, exchanging messages between friends, co-workers and family with just a few clicks and instantly.  However, for some people, this practice was quickly overtaken by instant messaging software, social networks and other applications. With this, e-mails became tools more focused on the

Prospecting customers is essential for the development of your company. It is through it that you can increase your sales and, consequently, make your company grow and generate more profit.  According to HubSpot, 42% of salespeople consider prospecting for customers to be the hardest part of the job. This shows that, despite being extremely important,

Closing sales is fundamental to the success of your business, after all, without sales your company has no customers, does not generate profit and cannot develop. This is a very important stage of the sales funnel, when the customer is already prepared to close a deal with you, but achieving this can be more difficult

Surely you’ve heard of a sales funnel, haven’t you? This concept is one of the most important and used for any marketing strategy that your company may carry out.  It doesn’t matter if your company is B2B (Business To Business) or B2C (Business To Consumer), the sales funnel can present a lot of relevant information