Surely you’ve heard about the Google algorithm and you’ve probably wondered how your website can reach the top positions and appear first in searches. Reaching the top of Google is possible through SEO (Search Engine Optimization) techniques that help index content on the search page. The search page is divided into two parts: ads and
Everyone knows that customer prospecting is essential for a company’s success. Without doing it, you cannot find new customers, consequently, it is not possible to close new contracts. Therefore, there are many tools and strategies that aim to help and facilitate when prospecting for customers, among them we will talk about prospecting lists. They ensure
In digital marketing, there are several strategies and nomenclatures that can confuse even the most experienced professionals. One of the most common confusions is between Inbound Marketing and Content Marketing. Although they are different things, Content Marketing can be one of the strategies used in an Inbound Marketing campaign. In reality, one serves as a
Surely you’ve heard of a sales funnel, haven’t you? This concept is one of the most important and used for any marketing strategy that your company may carry out. It doesn’t matter if your company is B2B (Business To Business) or B2C (Business To Consumer), the sales funnel can present a lot of relevant information
Closing sales is fundamental to the success of your business, after all, without sales your company has no customers, does not generate profit and cannot develop. This is a very important stage of the sales funnel, when the customer is already prepared to close a deal with you, but achieving this can be more difficult
Prospecting customers is essential for the development of your company. It is through it that you can increase your sales and, consequently, make your company grow and generate more profit. According to HubSpot, 42% of salespeople consider prospecting for customers to be the hardest part of the job. This shows that, despite being extremely important,
For many years, the only way to communicate over the internet was through e-mails, exchanging messages between friends, co-workers and family with just a few clicks and instantly. However, for some people, this practice was quickly overtaken by instant messaging software, social networks and other applications. With this, e-mails became tools more focused on the
Selling is the objective of all companies, whether an e-commerce company that wants to sell its products or a company that seeks customers to provide its services, in the end, the objective is the same: to close a deal and sell. For this to happen, it is necessary to find and prospect new customers who
Optimizing your blog’s content is the best way to ensure that your site reaches or remains in the top positions on Google. Content marketing is an attraction marketing strategy that aims to offer relevant content to your client, solving the main doubts and pains about related subjects. That way, when these users search for these
Having a good plan of action for attracting customers is essential for the development of your company, after all, it is with it that you can find the right ways to find new customers and grow your company. Customer acquisition is a stage in the commercial sector in which sellers need to identify potential customers
